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unique business name

Entrepreneurship > Susans Small Business Blog: Canada

Your Business Name: Descriptive or Unique?

Susan Ward | Fri, 05/08/2009 - 11:12am | descriptive business name, small business marketing, unique business name |  2 comments

Over at the Small Business Marketing Guide, Anita Campbell tackles the question of whether it's better to choose a business name that's descriptive or to make up some unique name that's never existed before. The advantages of a descriptive business name have always seemed obvious to me. ... Read ... Read more