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Financial Skeptic

Accentuating the caveat emptor with critical commentary concerning investor relations and financial communications. I look at how information is (mis)managed and manipulated thereby creating possible investors losses.

KFx Name Change

Posted on 09/27/2006 00:00 AM | Link | Post Comment
Asensio continues to stay on the KFx (KFX) case noting senior executive and board changes. All changes seem to be sudden and unannounced. KFx also has announced a name change as they attempt to shake off negative PR. Watch for the financial equivalent of rebranding to kick off shortly. The new name “Evergreen Energy” is suspiciously environmentally correct sounding. If the rebranding does not work, watch for the stock to continue a downward spiral.
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