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Susans Small Business Blog: Canada

The quality of your trade show displays will make or break your trade show experiences. Exhibitors new to trade shows tend to focus on the flashy; they want to create trade show displays that will draw crowds. But that's not the point. It's not the number of people your trade show displays draw that ... Read more

If the end of October seems stranger and spookier than ever, there's a reason for it - Halloween is growing. The Great Pumpkin is not just looming over a few solitary pumpkin patches any more. If you're interested in starting a business or investing in one, you should look past the treat-or-treaters ... Read more

Back-to-school is one of the biggest shopping seasons of the year so you don't want to miss out on it. Even if you're not selling school supplies or clothing, there are lots of ways you can attract back-to-school shoppers to your products and services. Here are some back-to-school marketing ideas. ... Read more

Cheap advertising ideas are a steady request, both in the Small Business Canada Forum and in my inbox. So I've put together this list of cheap advertising ideas (a.k.a. ways to promote your small business) that you may find useful for getting the word out about your small business. (Warning: adverti ... Read more

Have your small business marketing efforts been doing what you need them to do, bring in more sales and more profits? If not, this Small Business Marketing Makeover will show you how to avoid wasting time and money on ineffective marketing strategies and how to pick and implement effective marke ... Read more

Collaber makes it easy to actually work with a team. Basically you create a Workspace, a virtual group for your team members, and then your group uses the available tools (such as the File Tool, Calendar Tool, Database Tool or Discussion Tool) and/or creates new ones to accomplish the work neces ... Read more

Michelle writes, "I am being told that I have to pay the GST I collected even though I did not earn anywhere near $30K." Follow the link above to find out what making $30,000 has to do with GST... and if you want to know more about registering for, charging and remitting GST, see Common Ques ... Read more

What are the best business opportunities of 2010? Green is where the money is this year, from green technologies to food produced in more environmentally friendly ways. Seniors are another increasing market rife with business opportunities; you'll find several suggestions for meeting their needs o ... Read more

Cheap advertising ideas are a steady request, both in the Small Business Canada Forum and in my inbox. So I've put together this list of cheap advertising ideas to help you get the word out about your small business. (Be warned though: advertising without targeting your market is just a waste ... Read more

If you ignore your competition, you hamstring your small business. While you're busy ignoring them, the competition may be chomping away at your market share. If you don't know what the competition is up to, you can't make the intelligent decisions that will keep the customers you have or entice n ... Read more