Did you know that email marketing’s ROI was about $45 for every $1 spent on it in 2008? Without a doubt, email marketing has become one of the most effective methods of direct marketing. When done properly, an email marketing campaign costs almost nothing to launch and maintain, and it generates ... Read more

The official unemployment numbers are just out for October, and the data reinforces all of the worrisome surveys that have been coming out all week: The unemployment rate rose to 10.2% in October , from 9.8% in September.The unemployment rate was 4.9% at the start of the recession in December ... Read more

Trying to use social media and the latest in personal technology as a means to bootstrap your marketing in these tight economic times?  Myventurepad offers several useful articles including an overview of why social media is so important for marketing and P.R., six tips for using Facebo ... Read more

The NFIB has just released their employment report for October.  It is consistent with other reports we are seeing this week. William C. Dunkelberg, chief economist for the NFIB, issued the following statement:   "Once again, the 'good news' is less bad news. Small business owners in O ... Read more

Cristian: Hi Andrea, welcome to Entrepreneurship-interviews. Tell us a few words about yourself. Andrea: Hello  Christian, and first let me thank you for this chance and for the good work on your entrepreneurship-interviews.com . Well, about me, I’m a guy with an idea. Before having t ... Read more

Are you on a mission? Do you have a vision? Are you itching to get your name out and make a difference in the world? If you answered NO to any of these questions–that’s okay. It’s time to get inspired. The opportunities to connect with millions of like minded people ar ... Read more

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Lisa Barone reports that a Citibank and Gfk Roper study found that 76 percent of small business owners don't find social networking sites like Twitter, Facebook and LinkedIn helpful in generating leads and business ( Can SMB Owners Make Social Media Useful? , Small Business Trends). Lisa's ta ... Read more

Hahaha... I never noticed that where I sit in the library to read magazines are two "state of the art" microfiche machines! I wonder if anyone still uses them ... Read the full post ... Read more

Saturday we had the pleasure of welcoming returning clients in our showroom - we, like every business no doubt, love returning clients - specially when you sell high value goods like wooden flooring. We installed a natural wooden floor for them 6 years ago - they were one of our first Woo ... Read more