The folks over at Carson Systems, Drop Send and Vitamin, have dreamed up another interesting offering. The service is called Amigo and it matches newsletter publishers up with people that have something they want to advertise. The advertiser picks categories, sets a per click price and total budget and then waits for their ad to run in relevant email newsletters.

As with most everything I have seen from Carson Systems the interface is well designed and the platform is very intuitive and easy to use. The proof though is in the results. I'm running a test campaign see how it performs. Could be another way to reach people who still prefer to read text email newsletters and another way for text email newsletter publishers to get some ad revenue.